Our Story

Our Story

As a parent, our founder, Valene, hopes to limit her children's screen time with the need for a peaceful cup of coffee (or two!).

She noticed that mealtimes were often a battleground for many families, with kids begging for tablets or phones to keep them entertained.

She wanted more for her family. She wanted to create a space where they could connect, be creative, and make memories together.

One day, while cleaning up after a messy art project, she had an idea. What if she could create a reusable, washable placemat that would keep her kids engaged and creative during mealtimes, without the need for screens? And so, Busy Mat was born!



What sets our placemats apart is the love and care that goes into each hand-drawn design. Every placemat is a one-of-a-kind piece of art, carefully thought out to incorporate interactive, fun, and educational elements. From the initial sketch to the final product, Valene ensures that every placemat meets the high standards of quality and creativity.



At Busy Mat, our purpose is to help families reconnect and create meaningful moments together. We believe that by reducing screen time and fostering quality parent-child bonding, we can help raise happier, healthier, and more creative children.



- Creativity: We believe that creativity is essential for children's development and happiness.

- Connection: We value the importance of quality time between parents and children.

- Sustainability: We're committed to reducing waste and promoting eco-friendly practices.


Busy Mat is more than just a product - it's a tool for connection, creativity, and joy. We believe that by sharing mealtimes and creative experiences, families can strengthen their bonds and create lifelong memories.


At Busy Mat, we're real parents, just like you. We understand the challenges of modern parenting and are committed to creating solutions that work for families, not against them. We're not perfect, but we're always learning and improving to serve our customers better.


By sharing our brand story, we hope to inspire families to reconnect, create, and thrive together!